Training Your AI Bidder - The Data Points That Make the Biggest Difference
Date Published
AI is only as smart as the data it learns from. The right inputs can dramatically improve your AI bidder’s performance.
High-Value Data Points
Bid density by geo and format.
Historical win rates segmented by buyer.
Creative engagement metrics (CTR, viewability).
Seasonal traffic patterns.
Pro Tip
Start with clean, deduplicated bid logs. Noise in the data leads to poor AI predictions and revenue loss.